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2012 Board of Boards CEO Conference Video 1

The conference, which has been ranked as one of the world's leading executive events, convened close to 60 of the foremost global CEOs to discuss the theme "Next Generation Community Engagement: A Transformative Business Opportunity" and focused on changing the business model to one that simultaneously pursues strategies that create value for a company and address pressing societal challenges. The event featured two panels consisting of:

* Angela…


Added by 3BL Media on June 7, 2012 at 7:38pm — No Comments

'What is Creating Shared Value'?

Creating Shared Value (CSV) is a powerful tool and concept for companies to use as they look to conduct business. Ultimately, it's a strategy for developing the future market while also strengthening economies, the marketplace, communities, and corporate coffers. Yet the term runs the risk of being confused with corporate social responsibility (CSR) or, worse, as being a way to redistribute wealth. To combat this, we are launching a video to…


Added by 3BL Media on June 7, 2012 at 7:35pm — No Comments

2012 Cause Marketing Forum Conference - An Interview with David Hessekiel

(3BL Media) May 31, 2012 - David Hessekiel, President of The Cause Marketing Forum sat down for an interview at the 2012 Cause Marketing Forum Conference, taking place May 30th and 31st in Chicago, IL.

The annual Cause Marketing Forum is the must-attend conference of the year focusing solely on this increasingly important marketing approach and subset of corporate social responsibility (CSR) efforts. Appropriate for both novice and seasoned cause…


Added by 3BL Media on June 7, 2012 at 7:24pm — No Comments

HP Blogs: HP Labs Unveils Research for Net Zero-Energy Data Center

By Elisa_Greene

HP today announced new research from HP Labs that unveils the architecture for a data center that requires no net energy from traditional power grids, called the HP Net Zero-Energy Data Center.

In a data-driven world, the demand for IT services only continues to grow. These services, which are powered through large computer warehouses known as data centers, run everything from eCommerce and social networking applications to…


Added by 3BL Media on June 7, 2012 at 7:17pm — No Comments

Ernst & Young Corporate Responsibility Fellows program

Through the Corporate Responsibility Fellows Program, Ernst & Young is dedicating its best resources -- our talented, experienced people -- to improving the success of promising entrepreneurs in underserved communities, in an effort to create scalable, sustainable economic value. Here, our four 2011 Corporate Responsibility Fellows who were assisting entrepreneurs in Mexico City, share their experiences with the…


Added by 3BL Media on June 7, 2012 at 7:01pm — No Comments

Little Tumbling Creek Stocked Thanks to Partnership

When the tiny brook trout wiggled out of Jim Cook's hand in mid-May and into the chilly waters of Little Tumbling Creek in Smyth County, Va., it was the first time in more than 22 years that trout had been in the stream.

Brook Trout, Virginia's state fish and the only native trout species for the region, existed in the stream until the 1980s and early 1990s. That's when years of man-made and naturally occurring acid deposition and the lack of…


Added by 3BL Media on June 7, 2012 at 6:55pm — No Comments

Pearson plc Launches the Pearson Community Awards 2012

3BL Media) May 30, 2012 - Pearson plc has launched this year's Pearson Community Awards (PCAs), our annual celebration of the Pearson people who regularly give their time to giving back. Each year, hundreds of people around the company make use of their Pearson-allocated charity days and donate their spare time to fundraise for good causes, organise soup kitchens, mentor young people, volunteer abroad and much more - the PCAs are Pearson plc's way of…


Added by 3BL Media on June 5, 2012 at 8:01pm — No Comments

CVS/pharmacy Launches In-store Fundraising Campaign to Support ALS and Cystic Fibrosis

3BL Media) Woonsocket, RI - May 29, 2012 - On May 27, CVS/pharmacy launched a new in-store fundraising campaign named Advancing Medical Research, to support medical research and help improve the quality of life for those living with amyotrophic lateral sclerosis (ALS) and cystic fibrosis (CF). Funds raised through the campaign will benefit the ALS Therapy Alliance (ATA), a leading organization dedicated to advancing ALS research, and the Cystic Fibrosis…


Added by 3BL Media on June 5, 2012 at 7:54pm — No Comments

MSLGROUP Launches Global Purpose Offering: "PurPle"

(3BL Media) May 29, 2012 - MSLGROUP, Publicis Groupe's strategic communications and engagement network, today unveiled a comprehensive global offering that connects its cause, responsibility and sustainability resources, experts and specialized services together. Called PurPle (Purpose + People), the new offering will guide organizations and companies in building and communicating purpose-led business strategies that put people at the center. Using the…


Added by 3BL Media on June 5, 2012 at 7:50pm — No Comments

Ram Truck Brand and The Chrysler Foundation Award $50,000 Grant to the Hispanic Scholarship

(3BL Media) San Antonio - May 29, 2012 - The Ram Truck brand and The Chrysler Foundation awarded a $50,000 grant to the Hispanic Scholarship Fund (HSF), the nation's largest provider of college financial aid for Latino students. The Hispanic Scholarship Fund/Chrysler Scholarship Program is designed to support outstanding Latino undergraduate or graduate students interested in a career in the automotive industry.

The grant was announced by Fred…


Added by 3BL Media on June 5, 2012 at 7:40pm — No Comments

Incite - Social Impact Marketing - May Newsletter

A note from Incite Founder Sarah Harris

What's the difference between talking AT someone and talking WITH someone? A lot actually. You know the feeling of being talked AT -- your coworkers insisting you do something differently, your friends or family adamant about a change you need to make. Quite a different conversation than one with those who you really connect with -- in these conversations something is different. You let your guard down. You…


Added by 3BL Media on June 5, 2012 at 7:35pm — No Comments

HP and CHAI Collaborate on Early Infant HIV Diagnosis Project

HP, Clinton Health Access Initiative (CHAI) and the Kenyan Ministry of Health collaborate to speed up infant testing of HIV.

For more information about HP's collaboration to improve healthcare, please visit:…


Added by 3BL Media on June 5, 2012 at 7:32pm — No Comments

Comcast Cares Day Tops 75,000 Volunteers in 2012

Comcast Cares Day Tops 75,000 Volunteers

Posted by Charisse Lillie, VP, Community Investment / President, Comcast Foundation, in Community Investment

One of my favorite days of the year has now passed — but the impact of our company's 11th Comcast Cares Day will spread across the country for months to come.

And we have great news to share.

We are proud to announce that a record-breaking 75,747 Comcasters, family members, friends…


Added by 3BL Media on June 5, 2012 at 7:27pm — No Comments

The Special Childcare Program at the University of Groningen

In the Netherlands, a so called care gap prevents women scientists from maximizing their professional participation, competitiveness and career development. Having a family, especially young children, often becomes an obstacle when travelling to conferences and collaborating in international projects.

In order to develop and retain more female talent in science, the University of Groningen applied for and received a two year grant from The Elsevier…


Added by 3BL Media on June 5, 2012 at 7:22pm — No Comments

Grand Opening of Environmentally Focused Hope Manor Apartments Celebrates Supportive Housing

3BL Media) Chicago, IL -- May 24, 2012 -- Volunteers of America of Illinois, CBS EcoMedia Inc. ("EcoMedia") and Energizer celebrated the grand opening today of the eco-minded Hope Manor Apartments, a supportive housing development that will provide housing and intensive services to more than 80 veterans a year who are struggling with the transition to civilian life and are dealing with homelessness, unemployment, mental health challenges or…


Added by 3BL Media on June 5, 2012 at 7:15pm — No Comments

Subaru Hauls Trash with United By Blue

(3BL Media) Cherry Hill, NJ - May 24, 2012 - Subaru of America, Inc. announced a new partnership with United By Blue, the ocean-friendly apparel brand. United By Blue (UBB) removes a pound of trash from oceans and waterways for every product sold. The all-wheel-drive Subaru Outback will serve as the official UBB cleanup vehicle.

"A partnership with Subaru goes beyond cleanups and cars: it drives home the fact that other companies are as committed to…


Added by 3BL Media on May 31, 2012 at 1:18pm — No Comments

Putting a Lot of Heart into Development in Mexico

Full Story:…


Added by 3BL Media on May 31, 2012 at 1:13pm — No Comments

GameDesk, AT&T Join Forces to Create Living Learning Laboratory and Online Portal

3BL Media) Dallas - May 17, 2012 - It's time for a revolutionary change in the way we engage kids in learning. We have the ability to ignite excitement and improve student outcomes by tapping into the power of technology.

Although some progress has been made, 1 in 4 of our high school students still aren't graduating with their class, and of those that do, many are not fully prepared for college and career success. AT&T and GameDesk are out to…


Added by 3BL Media on May 30, 2012 at 10:08am — No Comments

Quest Diagnostics Reminds Women to Make Their Health a Priority During National Women's Health

3BL Media) Madison, NJ - May 17, 2012 - This week, National Women's Health Week, Quest Diagnostics (NYSE: DGX), the world's leading provider of diagnostic testing, information and services, joins the American Cancer Society Choose You® movement and the U.S. Department of Health and Human Services' (HHS) Office on Women's Health (OWH) in reminding women to make their health a priority. National Women's Health Week is a weeklong health observance coordinated…


Added by 3BL Media on May 30, 2012 at 10:05am — No Comments

GameDesk: Where Technology, Fun and Academic Success Converge

AT&T Consumer Blog

By Beth Shiroishi

It only takes 5 minutes of watching my kids play with tablets and mobile phones to quickly realize the lure the digital world has on young minds. These technologies are intuitive, hands-on, and engaging, but more often than not, I'm negotiating with my kids over how much time they "have to spend" on educational apps before they can get back to what they want to play.

Enter GameDesk, a Los…


Added by 3BL Media on May 30, 2012 at 10:01am — No Comments



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